Mark Kaufman
It should come as no surprise that we’ve shifted from an “information economy” to an “attention economy.” Computer scientists and psychologists have been studying attention spans for about 20 years, over which time the average time that a person can focus on any one thing has dropped from around 2½ minutes to around 45 seconds – even less if it’s a lecture you’re listening to.
When was the last time you had any time at all free from distractions? Our brains are wired to pick up external cues like sights and sounds, all of which can distract us from the task at hand. Add technology to the mix – the time we spend in front of screens – and you begin to wonder how we ever get anything done. All kinds of things can contribute to a diminished attention span: sleep deprivation, stress, a noisy or cluttered environment, and screen time. Making changes to any one of these factors would help; so would full immersion in a book.
There’s little doubt that reading is an activity that you have to consciously make time for, when there are so many other things competing for our time and attention. The challenge, of course, is to find just the right book to capture your attention and imagination, and keep you engrossed. Online, you’ll find algorithms designed to make suggestions based on past purchases. Instead, spend time browsing a bookstore and talk with a bookseller (usually a voracious reader), who will recommend something based on your interests and tastes. You’ll find more than 50 categories from which to choose, from science-fiction to romance, nature to current affairs, personal growth to faith.
As the holidays approach, books are the perfect gift that can be opened again and again. You’ll never have to worry about viruses, software updates or changing the batteries. Even if you’re shopping for that impossible-to-please relative, you’ll find something among the 10,000 or so books a bookstore carries, or hundreds of thousands more that can be ordered and available within a couple of days.
Author Sandi Richmond (“Milepost 75”) celebrated her 80th birthday by hiking rim-to-rim at the Grand Canyon. Physical activity, sensible eating, and time management all contribute to living longer, healthier lives. You can be sure that Richmond has kept her brain just as healthy. Trading screen time for a good book is a great place to start.
Mark Kaufman is the co-owner of Story & Song Bookstore Bistro. mark@storyandsongbookstore.com